Two out of three Americans would rather give a gift to benefit the great good than receive a material gift for the holidays.¹ How about you?

Give a gift that benefits the greater good by joining the world’s first citizen-powered discovery community that supports local research.

#GiveGood to the greater good

San Diego Blood Bank and Luna are teaming up this holiday season to build the world’s first citizen-powered discovery community that supports local researchers.

Join us by taking a short survey.


Luna was created by the Public Benefit Corporation, LunaPBC™, a team of passionate genomics and technology veterans.

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LunaPBC is proud to be a


¹ According to a survey of more than 2,000 people conducted by Harris Poll and LunaPBC

I believe the future of discovery and people’s data will be sideways not siloed, connected not dictated, socially responsible, and transparent.

— Dawn Barry, Co-founder and President at LunaPBC

Reshaping the Future of Health

LunaPBC is the founder and manager of Luna, the world’s first citizen-powered research community founded on the principles of privacy, transparency, control, and value-sharing. At Luna, members directly share personal health data to the private and secure platform, provide consent for their data to be used in health discovery, and earn ownership shares in the organization in return.

Devoted to Local Prosperity

San Diego Blood Bank (SDBB) is an independent, non-profit organization dedicated to community health by providing a reliable supply of blood to patients in need. Serving hospitals in San Diego, Orange, Imperial, and Los Angeles counties, our vision is to further ensure the health of our community by simultaneously delivering related health and wellness education and services and extending into research.